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LAUSANNE, Switzerland, February 14, 2022 - All
four of the 2021 FIVB Volleyball Age Group World
Championships proved to be a huge success both
on and off the court with all the action being
streamed live on Volleyball World’s YouTube
channel for the first time ever.
Last year’s busy volleyball calendar included
the FIVB Volleyball Women’s Under 20 World
Championship in the Netherlands and Belgium,
Volleyball Boys’ Under 19 World Championship in
Iran, Volleyball Girls’ Under 18 World
Championship in Mexico and Volleyball Men’s
Under 21 World Championship in Italy and
Bulgaria all being held between July and
October.
For the first time in the history of the
tournaments, the FIVB Volleyball Women’s U20
World Championship and Volleyball Men’s U21
World Championship were both co-hosted by two
countries.
To ensure the athletes were able to shine,
rigorous COVID-19 countermeasures and testing
protocols were implemented to ensure the safe
and successful delivery of the events.
For the first time in history, every single
match and all the award ceremonies from these
events were streamed live on Volleyball World’s
YouTube channel. The events achieved incredible
viewership numbers with millions of volleyball
fans worldwide tuning in to see the sport’s
rising stars in action, including
Italy’s Alessandro Michieletto.
Before leading Italy to a Men’s U21 World
Championship title, Michieletto was making an
impact for the men’s senior national team at the
EuroVolley 2021 and Olympic Games Tokyo 2020.
Across all the events, the watch time in hours
on the Volleyball World YouTube channel
increased by 21 per cent to 4.3 million hours.
In particular, a
Women’s U20 World Championship match between
Thailand and Turkey generated
over 263,341 concurrent viewers and now has
nearly 1.5 million views.
In total, the events produced over 38 million
views on the channel. The coverage of last
year’s Age Group World Championships also saw
the channel welcome 40,000 new subscribers,
while its reach on Facebook topped 18.6 million. |
